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What is the top priority in marketing a product? (a) financial benefit for company, (b) delivering good quality, (c) customer’s satisfaction?

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Question added by Fazlul Hoque , Assistant Director , DoF,GoB
Date Posted: 2013/07/07
Linda Draskic
by Linda Draskic , journalist, PR&Marketing , Styria

For sure, customer satisfaction is at the first position but it is going with high quality of products and services.
Once you reached that goal will be improved whole business levels and bring financial benefit for company and make You to improve products and services even more.
Recommendations from customers are the main goal because without satisfied costumers You don`t have sales or business.

Meherunnessa Runy
by Meherunnessa Runy , Mid-level Officer , DoF

These are interlinked.But I think,customer satisfaction is the top most priority.

amandeep Bajwa
by amandeep Bajwa , Assistant Construction Manager , larsen & toubro limited

Customer satisfaction should be given priority, because that proves that the good delivered is of good quality and meets customer's needs, which in turn adds to the company's profit.

Almuiz Tawfiq Basheer
by Almuiz Tawfiq Basheer , Projects Sales Engineer , company working in warehouse wtorage & logistics

Customer satisfaction should be targeted as it will lead to the other two goals, company financial benefit and ensuring good quality service.

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.Must study the competitor of their product and identify customer needs and then display the product with wide product features with the same product to satisfy the customers.

 

.Reduce the added costs like displaying more product features (with the same product).

 

.Satisfy the customers with promotional activities,

 

Emmanuel Wamweta
by Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

Customer satisfaction because marketing as a business discipline generally looks at creating & communicating customer value in the most effective & efficient way- this results into cusomer satisfaction.

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