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It does not matter whether it is an interview with Apple or any other company. You should always be well prepared for the interview.
1. you should know about your working field very well
2. you should know about the company you are going to have the interview ( In this case it is Apple)
3. you should know about the other companies who are competing with Apple.
4. You should know how you can be an asset to the company if you are given an opportunity to work
5. You should have a reasonable general knowledge
6. Try to know more about the current Job market trends
7. Try to be more reasonable in your salary demand (do a survey)
8. Ask them question about your growth prospects in that position
9. Thank them for the opportunity given
10. send them a thank you note.
11. Follow up
1. Tell me about yourself?
2. What do you know about Apple?
3. What role does the marketing department play in an organisation?
4. As a consultant, what advice would you give a company while setting up its marketing department?
5. Recommend some ways to ensure the health and smooth functioning of the marketing department for an organisation.
6. What can you do for Apple?
7. Explain how you would be an asset to Apple?
8. Why should Apple hire you?
9. What steps can be taken to organise a marketing team?…………
10. What are the different types of online marketing?
11. What are the advantages of online advertising over traditional advertising?
12. What are the problems faced in online marketing?…………….
13. What does monitoring and controlling marketing activities entail?
14. How can we evaluate the effectiveness of marketing initiatives undertaken by the marketing manager?
15. Do you know anyone who works for Apple?
16. Why do you want to work for Apple?
17. How would your past experience translate into success in this job?
18. What can you do for Apple that other candidates can’t?
19. Do you have any questions?
Know about company, technology and latest trends in the field in addition to your knowledge and experience in the marketing field. Knowledge of the competitors is also desirable.
Agreed with expert answers.
Madam I just want to add should also study certain technical things which could be of added advantage.
1. you should know about your working field very well
2. you should know about the company you are going to have the interview ( In this case it is Apple)
3. you should know about the other companies who are competing with Apple.
Whether it is foe Apple or any other company . If the person who goes for interview is well prepared in all the possible respect of that product / company /brand & knowledge on competition will give an edge .
His/ her personality will give an edge & if this is there then interview of any product could be met with .
Thats y freshers are taken in Start up level jobs & Mid Level jobs and for high level jobs - experience in the same industry gives an edge surely .
The interview process at Apple is thorough and really challenges you to be prepared for the role you want prior to any consideration. The questions are not necessarily narrowed in on particular topics UNLESS you start going down a path which will lead to a poor interview. The more granular the questions become the more likely it is that you are not going to get the role.
I recommend an actions > results style of interview framework. My advice is to tell your story and don't be fake. They will see through this in a heartbeat.
Also, be prepared for multiple interviews and suprise scheduling, participants, etc. due to the nature of the business.
Prepare well in advance about the company you are appearing for an interview....their products, their financials, competition and where they stand vis-a-vis the competition. Global players in that industry, what is the present and what could be the future....but thats only if you are keen in progressing yourself in career.
Though instead of giving an generic Marketer Questions i would like you to go through the article on "Apple's Marketing Interview Questions" :- (It also provides tips on cracking it)
http://interviewquestionsandanswers.biz/apple-marketing-interview-questions/
So, if you are applying for one or anybody viewing this, Best of Luck in advance :-)
i prefer to read more about the industry itself and know the best practice
I echo with Mr. Pathiyil and Mr. Jetley.
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