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What challenges do marketers face in social media marketing?

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Question added by Shahan Khan , Officer GSP , WWF-Pakistan (Corporate Relations)
Date Posted: 2014/10/25
VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
by VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

Stiff competition

Service quality

Reliability

Price variations and discounts

Promises and the challenges to meet the same.

Changing market tastes and preference

Legal and litigation problems

padmakumar pathiyil
by padmakumar pathiyil , Marketing Consultant , Management Consultancy

 

Challenges faced my marketers in Social media marketing are as follows:

1.Generating Awareness

2. Driving traffic

3. Effectively targeting

4. Generating Customers

5. Generating revenue

6. Keep up with marketing trends & Strategies

7. Increasing Return on Investment.

 

Muhammad Adeel
by Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC

In general, social marketing is more difficult than conventional commercial marketing, requiring as much or more perseverance and greater ingenuity and imagination. For market analysis, social marketers have much more difficulty accumulating valid, reliable, and relevant marketing data.

TRUST AND ACCOUNTABILITY 

Vinod Jetley
by Vinod Jetley , Assistant General Manager , State Bank of India

Marketers Not Prepared for Negative Feedback

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