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How important is Public Relations to the businesses in the Middle East?

Public Relations
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Question added by Nila Eslit , Content Writer for Fitness web , George Allen
Date Posted: 2014/08/08
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HANNA SABA
by HANNA SABA , Team Leader (Administrative Support), including translation, editing, and writing , Deloitte

Extremely important. However, not all companies are equally  PR savvy. PR management still has a long way to go despite the fact that it has made great strides in many parts of the Middle East.

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