Start networking and exchanging professional insights

Register now or log in to join your professional community.

Follow

How do you turn customers into brand ambassadors?

user-image
Question added by Deleted user
Date Posted: 2012/09/18
amer jayyousi
by amer jayyousi , Business Development Consultant , freelance

make them feel valuable and give them the best customer service and after service that you can.

I would say by making your products must-haves.
People will start buying them, using them, talking about them etc.
and before you know it your customers become your best brand ambassadors.

Heard about "When in Rome, Do like the Romans" its as simple as that! Forget product for the time being, forget all strategies, just focus on Human Element.
What makes your customer buy the product is not because its available its because the human connection that takes place at the counter.
Wholesalers, retailers or any other medium from where your actual customer picks up your product, Invest for on that particular point of sale.
That is the only reason companies like Coke, Pepsi and many other showcase human feelings and elements and gain high endorsements from public and common individuals

Amit Amberker
by Amit Amberker , Looking for Creative Designing Projects which needs to be Done on Photoshop, Illustrator, CorelDRAW , Freelancer and Self Employed

Hi Reem Boudraa, Thank you for Endorsing me in my Skills and Expertise :-) Have a Great Week ahead!

George Durzi
by George Durzi , Senior Media Performance Manager - Middle East & Africa , Dyson

I would say make your products unique, provide them free trials or promotions and provide them good customer support.
Customers will definitely spread positive words about your brand and become brand advocates.

Muhammad Omer Haider
by Muhammad Omer Haider , Admission In-charge/ Lecturer , NCBA&E Multan Campus

20 80 rule is applied here that 80% of the profit is generated by 20% of the loyal customers, so these 20% of the loyal customers can be the brand ambassadors by some loyalty program or membership scheme.
If they are delighted they will create good word of mouth (WOM) for the brand so is better on work in these 20% customers rather then considering all the potential customers.

Tarek Ali
by Tarek Ali , General Manager Operations , Cityguide

Give them something free when they dont expect it.

Amit Amberker
by Amit Amberker , Looking for Creative Designing Projects which needs to be Done on Photoshop, Illustrator, CorelDRAW , Freelancer and Self Employed

Hi Reem Boudraa, Indeed Interesting Topic...
Here I go...
~ Identify your Super Fans ~ Listen ~ Bring Them Inside ~ Delight Them ~ Make It Easy To Share ~ Create Communities - By Sue Cyliax - http://www.chiefoutsiders.com/blog/bid/92682/6-Ways-to-Turn-Customers-into-Brand-Ambassadors

Lavin Menezes
by Lavin Menezes , Product Category Executive , Nazih Trading

  • Educate the customer
  • Deliver amazing customer experience - create value through cost
  • Implement referral programs
  • Ask them to share their experience on Social Media
  • Create an experience of proud ownership

connect with your customers by talking to them about the products,making them feel valued as they get value for their money,and making sure that they get all the customer care expertise they need.do not forget the after sales services too,a happy client will always spread a good word not just about the product,but also about a good service he/she was given

Praveen Manchal
by Praveen Manchal , Business Development Manager , Tyre Industry

By listening more to them, understanding their requirements and going an extra mile to satisfy them.

More Questions Like This

Do you need help in adding the right keywords to your CV? Let our CV writing experts help you.