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What is the mechanism of balancing between volume of production and marketing rates in a certain product ?

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تم إضافة السؤال من قبل احمد محمود احمد سالمان , CERTIFIED HEAVY EQUIP. MECHANICAL ENGINEER , MANTRAC EGYPT - CAT
تاريخ النشر: 2014/01/11
Ammar Al shour
من قبل Ammar Al shour , Manager , Bulgari jewelry & Octium jewelry

Hello ,, There are a number of different ways you can market your product, or different approaches in who you market to and what aspect of people you appeal to in your marketing. These strategies can bring you widely different customers or they can help you soar with a specific set of people. In every project you will need to write out and specify your sales timeline, target market needs, priorities, objectives, challenges, to acquire your new business, or to grow your existing business.                                            2- Determine how much of your product at what price will need to sell in order to keep your business afloat. This is very, very important Balancing , I know it's a tricky and it may take some time to figure out the right formula .                                                                                                                                                    3- In case of you are Promoting an existing Product to a new market involves researching and marketing to introduce a new customer base to a current existing product or service where it will lead to know the needs and wants of target markets and delivering the desired satisfactions. It is necessary if you want wholesale or retail investors to consider your product . 

Rami Assaf
من قبل Rami Assaf , Plant Manager , Al Manaseer group

i think we must see:

stock quantity

available storing aera for us & customer

market demand

Product specifacation for storing

plants capacities

then we will matching between production & sales to satisfy customers

 

I don't think you can have a hardcoded mechanism for this unless you have a predetermined weightage of few factors like your expected market share, competition and comfort levels on dealing with them, product positioning and expected profit and margins.

However given the factors that you wish, you can come up with a mechanism / process to arrive at quantity-price ratio but that will be highly subjective and case dependent.

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