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nada jaffal , Design Consultant , 17 Triggers
the Label "graphic designer" is a little bit outdated to me. The books I recommend are for all designers from all backgrounds and even for non designers who are into design thinking and human-centered design:
- In the Bubble: Designing in a Complex World by John Thackara
- Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation by Tim Brown
- Flow: The Psychology of Optimal Experience by Mihaly Csikszentmihalyi
- Designing Design by Kenya Hara
- The Design of Everyday Things by Donald A. Norman
Your Marketing Sucks
The 22 Immutable Laws of Marketing
The 22 Immutable Laws of Brandin
Type Classification by Jacob Cass
Paul Rand: Design, Form and Chaos